Some Sweet Talkin’ Firm Comes Along…

Some Sweet Talkin’ Firm Comes Along…

…Singin’ a Song…Dont Mess Around ‘Cause You Just Might Go Broke…. Several clients and colleagues of mine have started a disturbing trend of bouncing around to various digital marketing companies for help with their websites, social media,...
Familiarity is the Death of Seduction

Familiarity is the Death of Seduction

It happens a lot. My client and I meet. I learn all about their business. I understand what they want out of a website, how they want their business to grow, what kind of audience to reach, and we write some great content. With that, I design a website that...
Get People OFF Your Website

Get People OFF Your Website

I work with a lot of clients who want to keep the user on their website for long periods of time… It is a falsehood to think that your audience should remain on your website for long periods of time. First of all, they don’t want to. Secondly, if you are...
Give Good Headline

Give Good Headline

Welcome To This Article. Wake up! Did you fall asleep while reading my boring headline? How many websites have you visited that had a “Welcome to Our Website” message? Did the warmth of that headline make you want to immediately contact them for their...
How Much Does A Website Cost?

How Much Does A Website Cost?

I sat down with a client to go over the construction of his new website. As we were adding more and more pages and features, he leaned back and said, fraught with worry: “This is going to cost me a thousand dollars, isn’t it?”. “No, more like,...