Get People OFF Your Website

Get People OFF Your Website

I work with a lot of clients who want to keep the user on their website for long periods of time… It is a falsehood to think that your audience should remain on your website for long periods of time. First of all, they don’t want to. Secondly, if you are...
Give Good Headline

Give Good Headline

Welcome To This Article. Wake up! Did you fall asleep while reading my boring headline? How many websites have you visited that had a “Welcome to Our Website” message? Did the warmth of that headline make you want to immediately contact them for their...
How Much Does A Website Cost?

How Much Does A Website Cost?

I sat down with a client to go over the construction of his new website. As we were adding more and more pages and features, he leaned back and said, fraught with worry: “This is going to cost me a thousand dollars, isn’t it?”. “No, more like,...
The Risks of Cheap Website Hosting

The Risks of Cheap Website Hosting

Cheap Website Hosting Is Like Building A House On A Glacier In The South Pacific I still meet people and engage clients who want to host their websites with cheap hosting services such as Bluehost, Godaddy, Hostgator, Dreamhost, etc. You can get hosting for as low as...
Your Web Designer Might Be Destroying You.

Your Web Designer Might Be Destroying You.

Your Web Designer Might Be Destroying Your Marketing Message…And Your Business. Lately, I’ve been seeing a trend of new website development companies creating and offering template-based websites. This is not only the least optimum way to develop a...